Summary and analysis Essay Example | Topics and Well Written Essays - 500 words

Summary and analysis - Essay Example The quantitative information collected like the number of events under the three categories of big, small and medium, event frequency, number of customers covered, selling prices and costs for different items, cost of equipment, various costs etc. is listed out and based on this, financial projections have been made to study the viability of the project. Projections have been made from January to December taking seasonal variations into account. Three products juice, smoothies and soup are assumed to be sold at specified prices. Depreciation of trailer and equipment has been shown as trailer cost and equipment cost. Almost the entire investment is assumed to be funded by a loan. of  £30,000. Profit projections are made month-wise and the Present value of the cash flows has been calculated using a discount rate of 4.4% and the total PV works out to  £75653.53, much higher than the investment of  £30287.64. However, the initial investment seems to have been calculated incorrectly by including various items of expenditure like electricity, petrol etc. and an additional amount of  £500. The correct value of investment should be  £22,450 including only the trailer cost  £14,950 and the equipment cost  £7,500. The NPV will be  £75,636.53- £14,950 =  £60,686.53. The NPV analysis shows that the project is viable and it can be taken up. The profit projections will be realistic only if the assumptions made about the selling prices, costs and the volume of business are correct. Moreover, as pointed out earlier, the calculation of the initial investment is incorrect and needs to be corrected. Moreover, the discount rate of 4.45 per month appears to be very high, since this will be equivalent to an annual rate of more than 50%. However, these corrections will only have the effect of improving the NPV. Based on the analysis, the proposal is viable and